Calrows
How to put a Google Sheets™ content calendar on Google Calendar™
Updated 4 October 2026
Content calendars usually live in a spreadsheet nobody opens. Put the publish dates on the team's Google Calendar instead, colour-coded by platform, and keep the sheet as the place where you plan.
Set up the sheet
| Title | Start | All day | Description | Color | Guests |
|---|---|---|---|---|---|
| Instagram: product teaser | 2026-10-14 | TRUE | Carousel, 5 slides | pink | [email protected] |
| Blog: autumn guide | 2026-10-16 | TRUE | Draft in Docs | blue | [email protected] |
| Newsletter | 2026-10-17 10:00 | FALSE | Send at 10:00 | green |
Use all-day events for publish dates, or a time if the post goes out at a set hour. Pick a colour per platform so the calendar reads at a glance.
Send it to Google Calendar™
- Install Calrows from the Google Workspace Marketplace (free), open your sheet, then go to Extensions › Calrows › Open sidebar.
- Choose a shared "Content" calendar.
- Map the columns and click Send rows to Calendar.
Moved a post? Change the date in the sheet and send again, or drag it in Google Calendar and use Pull Calendar changes to write the new date back into the row. Either way there is only ever one event per post.
The free plan creates up to 50 new events a month, and its limits are shown in the sidebar before anything runs. Pro is unlimited and a one-time payment with no auto-renewal.
Frequently asked questions
Can I drag posts around in Google Calendar?
Yes. Then click Pull Calendar changes and the new dates are written back into the sheet.
Can the writer or designer be notified?
Put their email in Guests and they are added as guests on that post's event.
Does it work with an existing content calendar template?
Yes. Calrows reads your own headers; you map them once.